Tateru is a new and playful eating experience that curates food combinations to suit the userís mood, providing a sensually stimulating, one-the-go meal option. The concept is a vending machine that generates custom food based on a userís answers to a series of questions, intended to gauge his/her immediate eating preferences without requiring explicit information. With this input, Tateru generates a suggested flavour, texture, and taste profile. 

Group Project. 2014



Eating Experience

How do we Interact with Food...?


User Scenario 

We developed the concept of a food concierge that would subtly guide a person through thinking about food while also building anticipation by stimulating memories associated with food. In this way, we can activate old memories and generate new ones that pair with our service.

2. Touch a Ring Switch